If social media isn’t part of your brand strategy, you don’t have a brand strategy. We’ll keep you on top of your social game with a strategy and content calendar designed to reach, engage, and grow your target audience with a strong, consistent presence. And our tracking and management systems will make sure it’s all resonating.
Like every part of your brand, your social media should be you – genuine, truthful, and interested in your followers. Leave the advertising for actual ads (we do those too, btw).
Before you start liking, DMing, and posting, let’s make a plan. We’ll audit your current accounts, define their purpose, goals, and target audience, then land on the best sites and schedule for your brand.
Once your strategy’s in place, we'll create a schedule of major events and regular posts that fit your brand's personality.
We use tools like gated-content landing pages, lead generation cards and engagement ads to generate and track social media leads.
We use Google Analytics as well as individual social platform campaign tracking to determine which ad content is the most effective.